Where Our Competition Stops, We Get Started.
EDX by Endurance is a fitness accessory company with a full line of health, wellness and recovery products. We demand what can be, and we think you deserve innovative fitness accessories with bold colors, vibrant design, functionality, big value and a little attitude.
New Line! JESSICA SIMPSON
Discover our new line of fashionable fitness products.





Innovation with Elevated Functionality
We’re committed to looking at even the most tried, true and familiar products with fresh eyes. This enables EDX by Endurance to reimagine them, take them farther, raise the bar and by exploring what’s possible without restrictions.
Design that Enhances the Experience.
Beyond our smart massagers, mats, gloves, belts, rollers, resistance bands, and more are product innovations that delight as they perform: Like Touch Screen LED Sports armbands, Rechargeable LED Waist Packs, even a roller massager doubling as a water bottle.